Mediaocean, known for its ad-agency billing technology, buys adtech company Flashtalking for $500M as, sources say, it prepares for an IPO next year (Alexandra Bruell/Wall Street Journal)

Alexandra Bruell / Wall Street Journal:
Mediaocean, known for its ad-agency billing technology, buys adtech company Flashtalking for $500M as, sources say, it prepares for an IPO next year  —  Flashtalking, known for its ad server, is the latest in a string of Mediaocean acquisitions aimed at enhancing its digital ad technology

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